The Sunset Country Travel Association is predicting a solid year for American visitors.
Executive Director Gerry Cariou says as the American economy heats up, travel from the U.S. also tends to increase.
Cariou notes early travel information inquiries from south of the border are on pace from last year right now.
He says there was about a 5% drop in American visitors at border crossings in northwestern Ontario last year.
Meantime, the Association says it's looking at a 20% drop in its membership.
Cariou says while they aren't pressing the panic button, they are noticing a definite drop in the number of active tourist operators in the region.
Cariou says not only are the outfitter operators getting older, so is their clientele.
He says their challenge is to try and reach a new generation of anglers and hunters.
Cariou notes there's about 50 to 60 less lodges in operation than there were 10 to 15 years ago.